Wednesday, October 18, 2017

133. Why Don’t You Shop Around With a Friend? 680 HOME APPLIANCES INC.


In the late 70s and 80s, 680 HOME APPLIANCES INC. built a reputation as the go-to place for affordable domestic appliances and electronics, big and small, for the home, for school and for work. It was well known for its wide range of products—from calculators to electric fans, lamps and TV, rice cookers and gas ranges-- all at bargain prices. To top it all, it gave away lots of freebies too!


680 HOME APPLIANCES began its store operations in August 28, 1968 at its first and original store on 680 Rizal Avenue, Sta Cruz. Manila—hence the name, 680. Just 11 years after, the company moved its main office to a spacious 5-storey building on a sprawling 3,300 sq. m. lot along EDSA, on 839-841 Edsa, Diliman in Quezon City.


It was just a matter of time that 680 HOME APPLIANCES expanded its operations base to P. Burgos, Makati (1989), Imus, Cavite (1995) and the following year, Dasmariñas. Later in 1996, the Baliuag branch opened, followed by the one in Tanay (1997).

WATCH A 680 HOME APPLIANCE AD HERE:

As well known as its easy-on-the-pocket merchandise is 680 HOME APPLIANCES' brand of advertising. Shot mostly in betacam formats, they looked rather unfinished, and amateurishly directed. Most memorable was its jingle, with a cloying, but easy-to-recall music and lyrics that went something like: ”why don’t you…shop around, with your friends…”. Why, 680 HOME APPLIANCES even managed to snag celebrity endorsers to appear in its TV ads!

SOURCE:
youtube, 680 Home Appliance, https://www.youtube.com/watch?v=3B7FlKYyUew, uploaded by fishbolero, 2 Jan. 2008

11 comments:

  1. Sir, got any ideas to What happened to 680 nowadays?

    ReplyDelete
    Replies
    1. Formerly the appliance store is now defunct in the Philippines.

      Delete
  2. ANG 680 APPLIANCES SA BUONG COMMERCIAL

    ReplyDelete
    Replies
    1. TV/radio and media are no longer aired the old commercials is now defunct.

      Delete
  3. Replies
    1. In favor of amazon.com EBay Uber & others.

      Delete
  4. if i'm not mistaken, 680 is still operating well. despite majority of its branches closed down, their Imus branch is still open until this day. damn their prices are so lower than any other store though lmao

    ReplyDelete
    Replies
    1. Lazada online catalog made in the Philippines.

      Delete
  5. It was lost to its competitiors like SM Appliances Etc.

    ReplyDelete
  6. 680 In P.Burgos has demolished and it became Korean BBQ Restaurant

    ReplyDelete
  7. In favor of SM City Robinson's Mall Ayala Malls Ali Mall & all others.

    ReplyDelete