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| SKYFLAKES, M.Y. SAN BISCUITS, 1963 |
The parol is an
enduring symbol of Christmas in the Philippines, a must-have decoration in
Filipino homes during the long holiday season.
The parol, usually star-shaped to evoke the Star of Bethlehem, is hanged
and lit in front of houses as early as September as a symbol of hope, goodwill
and a bright future. It is no wonder that the colorful parol has been used as a
design motif for many years in Philippine advertising and commercial art. Here
are a few examples:
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| PHILIPPINE MATCH COMPANY, PRINT AD, 1955 |
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| OLYMPIAN RUBBER SHOES, PRINT AD, 1935 |
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| PEPSI-COLA, PRINT AD, 1957 |
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| TANDUAY RHUM, PRINT AD, 1962 |
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| YCO PAINTS & FLOOR WAX, PRINT AD, 1963 |
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| HELENE CURTIS BEAUTY PRODUCTS, PRINT AD, 1963 |
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| DUTCH BOY PAINTS, 1965 |
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| SAN MIGUEL BEER, PRINT AD, 1968 |
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| RADIOWEALTH TV, PRINT AD, 1971 |
