Friday, December 6, 2019

255. MORE SEA GAMES MEDALISTS IN A DOLE PRINT AD, 1984


1983 was a banner year for the Philippines at the SEA Games held in Singapore—and ace athletes like trackster Lydia de Vega, swimmer Christine Jacob, and Asia’s junior tennis champion, Felix Barrientos were in topnotch form (in 7 years, Barrientos will win gold at the SEA games). No wonder, DOLE Pineapple Juice contracted them, assembled a powerhouse cast that included PBA player, Abe King and tour of Luzon champion cyclist, Jose Sumalde,  for this color print ad.
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FELIX BARRIENTOS, Tennis
SEA Games Achievements:
GOLD: Men’s single, 1991 SEA Games,Philippines
GOLD: Men’s doubles, 1991 SEA Games, Philippines
GOLD: Mixed Doubles, with 1993 SEA Games, Sinagpore
GOLD: Men’s team, 1993 SEA Games, Singapore


CHRISTINE JACOB, Swimming
SEA Games Achievements
BRONZE: 100 m. freestyle, 1981 SEA Games, Philippines
BRONZE: 4 x 100 m. freestyle, 1981 SEA Games, Philippines
GOLD: 100 m. backstroke, 1983 SEA Games,  Singapore
GOLD: 200 m. backstroke, 1983 SEA Games, Singapore
SILVER: 100 m. backstroke, 1985 SEA Games, Thailand
SILVER: 100 m. backstroke, 1985 SEA Games, Thailand
SILVER: 4 x 100 m. freetyle,1985 SEA Games, Thailand
BRONZE: 4 x 100 , medley relay, 1985 SEA Games, Thailand


LYDIA DE VEGA, Athletics

SEA Games Achievements:
GOLD: 200 m. dash, 1981 SEA Games (Philippines)
GOLD: 400 m., 1981 SEA Games, (Philippines)
GOLD: 200 m. dash, 1983 SEA Games, (Singapore)
GOLD: 100 meter dash, 1987 SEA Games (Indonesia)
GOLD: 200 meter dash, 1987 SEA Games (Indonesia)
GOLD: Long Jump, 1987 SEA Games (Indonesia)
GOLD: 100 meter dash, 1991 SEA Games (Philippines)
GOLD: 100 meter dash, 1993 SEA Games (Singapore)
GOLD:  200 meter dash, 1993 SEA Games (Singapore)

2 comments:

  1. Lydia De Vega already mentioned in previous post. So only Christine Jacob and Felix Barrientos became two of the SEA Games medalists' celeb endorsers and both mentioned in this post.

    After both appeared in this 1984 print ad, Christine will get 4 SEA Games medals by the following year (3 silver and 1 bronze) while Felix will get the first two of four SEA Games gold medals seven years later.

    Jose Sumalde became one of the rare Filipino cyclists with endorsements and I don't know if Jose was the only one Filipino cyclist who became product endorser (Dole). I didn't know where is he now. He won two consecutive years (1964-1965) champion at Tour de Filipinas. But in this print ad, it misspelled it as 'Joe' Sumalde.

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  2. The previous de Vega mention is in reference to her endorsement of Alaska, not Dole.

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