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FAR EAST AIR
TRANSPORT
The Far East Air Transport was founded by Don Salvador & Dona Victoria Araneta in
response to the economic recovery of the country from the devastation of World
War II. They established the first
Filipino-owned airline in the Philippines called Far east Air Transport. This
led them to put up an aircraft mechanics school known today as FEATI
University.
GREG FALLESGON
ADVERTISING
Greg Fallesgon was one of the advertising and photo
engraving store to service the needs of stores that lined up the commercial district
of Sta. Cruz, Avenida, and Azcarraga, where his offices were also located. It
created ads, window and merchandising materials for retail establishments in
the 1940s.
MENZI & CO.
INC.
The company that was engaged in such diverse businesses as
export-import, insurance and paper manufacturing was founded by Swiss J.M
Menzi. He had come to the Philippines as a trader sometime in 1910, formed J.M.
Menzi Corp, and acquired rubber plantations in Basilan. Upon his death, he was
succeeded by his son Hans Menzi, who became a publisher of the Manila Bulletin.
SAN MIGUEL BREWERY
La Fábrica de Cerveza San Miguel opened in 1890 at Calle
Aviles, an enterprise began by Enrique
Ma. Barretto de Ycaza y Esteban, after getting a grant from Spain. The brewery,
maker of the country’s premiere San Miguel Beer, got its name from the San
Miguel district of Manila.
ESTRELLA DEL NORTE
“La Estrella del Norte” was founded by the Levy Brothers (Adolphe,
Charles and Raphael) in 1870, and started as a jewelry and watch shop in
Iloilo. The Escolta shop became one of the biggest department stores in the
country that sold local and imported goods. It diversified and sold bicycles, appliances,
and later, even cars! It had downsized in the 1960s, and today, a small “La Estrella del Norte store is still in
operation in Makati.
CRISPULO ZAMORA
SILVERSMITH MANUFACTURER
The leading metalcraft business in the Philippines was founded in 1890 by
Crispulo M. Zamora (1871-1922), a master
engraver. Eminent engraver and silversmith, Crispulo M. Zamora. It was the premiere
maker of medals, medallions, trophies,plaques and commemorative coins at the
turn of the 20th century.
PHILIPPINE PRESS
WIRELESS INC.
The Philippine Press Wireless, Inc., was an American company
that was granted a franchise in 1938 to construct, maintain and operate in the
Philippines stations for the reception and transmission of wireless long
distance messages, pictures or other matter pertaining to the press. It merged in
1965 with Globe Wireless Ltd. And Mackay Radio and Telegraph Co. and became
Globe-Mackay Cable and Radio Corp., a predecessor of Globe Telecom
RENEÉ THORNTON PERFUME & COSMETICS
Reneé Thornton was a brand of cosmetics established in
1923 by Paramount Cosmetics with
offices in New York. The products became
available in the 1940s throughUy Su Bin & Co which exclusively distributed
them.
SISON ICE DROPS
The favorite Filipino ice drop brand in the 1940s was one
of the side-businesses of Ed. M. Sison & Co., which was in the business of
building and selling air condition, refrigeration unitsand industrial cooling
equipment. The company thus, also made ice desserts like ice drops and ice cream.
Sison Ice Drops, were made in their Sampaloc plant and were popular for its
Pinoy flavors, like buko, pinipig, mongo and keso.
GLO-CO HOLYWOOD
PRODUCTS
GLO-CO Beauty Products were the most popular pre-war cosmetics in the
Philippines. Brands like Gloco Beauty Crème Soap, Face Powder and Tonix hair
and Skin Tonic were distributed by Asiatic Commercial Corp., and later, Cromwell
Cosmetic Export Company, Inc.. Advertised in the Commonwealth years, GLOCO
reached the peak of its popularity in the 1950s. Because movie stars endorsed
them, they were known as “Hollywood beauty products”
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