“POUFF PARISIENNE” by Panching Servando of Ben Farrales Glamour House. The August creation puts a twist on the French pouff by flattening the hair on the sides and back exposing the ears. The model is Ines Villareal-Regala.
One of the
earliest haircare brands to forge a strategic alliance with beauty institutions
and the leading hairdressers in the country was HELENE CURTIS, In the early
1960s the company began to build on the success of its SUAVE brand, introducing
shampoos, creme rinses, and wave sets. To promote it, SUAVE was promoted by beauty
salon operators and the country’s leading hairstylists, in tie-up ads that
bannered new hairstyles and the latest coiffure craze for them month, through a
“creation series” launched in 1961 through 1962. The following 2-color ads which
featured name models, were part of the series that ran in women’s magazines
nationwide.
“PAPILLON”
by Beny Baluyot of Beny’s Beauty Salon. A new creation for February that
flaunts soft-looking hair for a chic, casual style that women will love.
“BOB
PARISIENNE” by the Kayumanggi Styling Group, This shimmering hairstyle creation
for December with lovely highlights features model Mrs. Caroline Manning.
“THE
BELL” by Moises Sia of Del Val’s Beauty Salon. Classically-designed hair highlighted by sparkling gleams created
by Suave for a radiant effect, without looking oily.
SUAVE,
introduced in 1937 by Helene Curtis, is one of the most successful and enduring
brand of the company and is still available to this day. Now with Unilever,
SUAVE as a brand represents more than 100 products including shampoo, lotions,
soaps and deodorant, used in United States, Argentina, Brazil, Mexico and
Canada.
SOURCES:
Suave
(the brand), https://en.wikipedia.org/wiki/Suave_(brand)
Helene
Curtis Industries Inc. https://en.wikipedia.org/wiki/Helene_Curtis_Industries,_Inc.
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