THE TWO WHO STAYED. Ava Vieira and Roempke were two Miss Universe Beauties who found love in the Philippines, and enjoyed short careers in the advertising and showbiz industry. |
As the present Miss Universe mania continues to grip the
country, we look back at the very first
time that the most prestigious pageant in the world was held in the Philippines-also the first time in Asia-- 43 years ago, thanks to the victory of Margie Moran. By a curious twist of faith, a Filipina crowned Amparo Muñoz, a daughter of Spain, the country's former colonizer.
But there were other delegates that made lasting
impressions on Filipinos—one, was the petite and popular Miss Aruba, Maureen
Ava Vieira (adjudged fifth in the contest ) and the blond 19 year-old,
Spanish-speaking Swedish beauty, Eva Christine Roempke. In fact, the two would
similar destinies---they would win the hearts of two scions of
affluent Filipino families, and would get married within the year--Ava Vieira
to Philip Ysmael, Roempke to Marcos Prieto Roces. In the short time that they
resided in the Philippines, Ava Vieira and Roempke did a bit of commercial modeling;
the former forayed into movies as well.
BARBIZON AD, with Ava Vieira. 1974. |
Ava Vieira showed off her curves in BARBIZON ads, that featured
a line of brassieres, girdles and panties, distributed by Bonito Enterprises in
Divisoria. From 1974-75, BARBIZON stuck to this format, using beauty queens
that included Ava Vieira from the Miss Universe Contest, and winners of Miss
Asia Quest, as signature models. This is
the only known ad that Ava Vieira appeared in.
MAGNOLIA YOGHOURT AD, with Eva Roempke, 1975. |
MAGNOLIA YOGHOURT, on the other hand, featured the lithe and slim Roempke in bigger testimonial ads that saw print in
select women’s magazines. The previous year had Miss Universe Margie Moran
endorsing the same product.
Unfortunately, the marriages of Ava Vieira and Roempke
proved to be short-lived. These two ads—one for BARBIZON intimate apparel for
Ava Vieira and MAGNOLIA YOGHOURT for Roempke—are the only surviving reminders of their brief
modelling career here in the Philippines. The products, on the other had, are still very much around.
PHOTO SOURCES:
2016 photo of M. Ava Vieira: Marcos Hirakawa FB photo post
2016 photo of E. Roempke: Townee Paat, E.C. Roempke-Stefan FB page.
I remember the former Miss Universe 1974 in the Philippines was held at Folk Arts Theater in Pasay City Philippines.
ReplyDeleteMiss Amparo Munoz Miss Universe/Miss Spain 1974 winner.
ReplyDeleteMaureen Ava Vieira/Miss Aruba former Miss Universe 1974 runner up she's now a politician in Netherlands Antilles.
ReplyDelete