473. Canned and Bottled Right on The Farm : RAM FOOD PRODUCTS INC., 1961

RAM FOOD PRODUCTS, INC. is one of the largest consumer food manufacturing and distribution companies in in the country. While 1962 is considered as the founding date of RAM Foods,  the company actually was already operational in 1960 in brgy.  Pulo, Canlubang, Laguna, as a local food processing company. 

Its earliest product were bottled mixed pickles, which became the flagship brand. By 1960, it was also producing Pickled Sweet Ampalaya, Sweet Corn, Papaya Nectar, and Mango Jam. The products were exclusively distributed by Young & Baldwin Inc. with offices in Dasmariñas, Manila. The earliest advertising were black and white ads for the pickled products that saw print that same year. 

In due time, RAM Foods became a recognized brand and became on of the key players in the market along with California Manufacturing Company (maker of the more-established Lady’s Choice food brands), Kraft Foods and Del Monte. Macondray Co. Inc. took over as the major distributor of RAM brands.

In 1966, it expanded its product portfolio to include Tropical Fruit Juice, Fruit Cocktail, Tomato Sauce, Red Pimientos, and even a condiment RAM Worcestershire Sauce. The next year, it added Tomato Juice, Peeled Whole Tomatoes, Pork and Beans, and Hot Sauce,  Later, RAM Foods, Inc.  introduced a sub-brand called Sevilla, which produced canned chick peas and green peas.

Today, after over 6 decades RAM Food Products Inc., continued to do well in the next decades, growing and modernizing its plants to become a state-of-the-art food processing company. With five factories and over 25 distribution centers, RAM products are poised to enter the international market as well.

 Meanwhile, its sister company, Ace Foods Inc.  manages the sales and distribution of its classic brands that have become leaders in their categories, as well as new Spaghetti Sauce and Pasta lines that are now well-established in the marketplace.

 SOURCES:

Ram Food Products, Inc. https://ramfoods.com

Ram Foods FB Page: https://www.facebook.com/RamFoodProducts/

Ram Foods Co. Profile: https://www.dnb.com