HITACHI SPACE WIND MODULE ELECTRIC FAN, Print Ad, 1980 |
In 1980, HITACHI-UNION,
a joint venture with Hitachi ldt., of Japan, introduced a new electric fan with advanced
features perfect for the cosmic age—the HITACHI
SPACE WIND MODULE ELECTRIC FAN.
The revolutionary fan has a Streamlined Body Base designed by the world’ s top engineers, and
an easy Space Slide Switch to change
fan speed. Its unique Aerodyne Control is
a special attachment to the fan guard that is designed to concentrate air-flow
and direct it as you please.
Who best to sell the new HITACHI SPACE WIND MODULE ELECTRIC FAN than a TV space alien—a MORK lookalike inspired by the 80s TV
hit series, “MORK AND MINDY”,
starring goofy Robin Williams.
WATCH BERT MARCELO'S HITACHI FAN
"MORK" TVC 30s HERE:
The Filipino comic counterpart was the equally
zany Bert “Tawa” Marcelo, who hammed
it up as a Pinoy Mork, who emerges from an egg dressed in a similar alien costume , and
selling the fan features using his famous Bulacan accent and spiced with his
trademark laughter.
Na-noo, na-noo? “Aw, come on!”
SOURCES:
Bulacan Accent by Bert
"Tawa" Marcelo in his Hitachi Commercial, https://www.youtube.com/watch?v=CSNB52_7aqA,
uploaded by Bulakenyo KaKung, 23 Oct. 2018.
Bert Marcelo The Taste Buddies
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