292. Bubble Gum of the ‘60s: TEXAS of Philip Sweets Mfg. Co.

TEXAS BUBBLE GUM BOX FROM THE MID-1960S.

One of the favorite bubble gums to come out in the 1960s is the pink, square gum in a waxed paper wrapper—the Original TEXAS Bubble Gum. Philip Sweets Manufacturing Co, which has been making candy and confectionary since 1949.

The company, with business address at Isabel Ave.( now renamed Gov.Pascual St.), Northern Hills in Malabon, also had another successful bubble gum brand—Tarzan—which came out in 1965. But TEXAS—which had an American state for a name—was an easy favorite.

 

PHILIP'S NW TEXAS BUBBLE GUM, 2019

In time, the chewy, minty sweet soft bubble gum gained many among school kids growing up in the 60s decade. Readily available in sari-sari stores nationwide, each one cost a centavo, but 5 centavos can get you 6 TEXAS gums.

 

NEW GENERATION TEXAS BUBBLE GUM, 2019

The brand disappeared for many years until Philips, now known as Phisman, resurrected its operations and relaunched an all-new TEXAS Bubble Gum in the 2010s.. The updated packaging captures the vibrant fun, character  and yummy taste  of the gum.  in fact, even its brands of yesteryears—including Tarzan—are now back in the Philippine candy market, winning back baby boomers as well as new millennial fans.