270. Celebrity Endorser: JOSEPHINE ESTRADA, Miss Philippines 1962

JOSEPHINE BROWN ESTRADA, MISS PHILIPPINES 1962 FOR MISS UNIVERSE

The first Filipino-American beauty to represent the Philippines in the Miss Universe beauty pageant was the very popular JOSEPHINE BROWN ESTRADA (b. 9 April 1944/d. 13 Apr. 2019). The 5’5½ “, 120 pounder Zamboangueña was an occasional  actress, model and  held a string a beauty titles before her major win—she was a runner up to Edita Vital in 1960, and was Miss Aviation of 1961.

After an absence of 4 years at the Miss Universe (Chuchay Tuason and Cristina Matias did not participate in 1958 and 1959, no delegates in 1960,1961), Estrada stood tall at the Long Beach stage as Miss Philippines.Though she did not place in the pageant, Estrada returned to the country and became an even bigger star of  Sampaguita Pictures, cast alongside leading men as Joseph Estrada and Tony Ferrer. 

She also became a favorite commercial model, and these print ads from a variety of major advertisers show why. Estrada remained active until 1983, and then permanently settled in the U.S., until her death just days after her 75^th birthday in Arizona.

ESTRADA FOR COKE, 1966

MISS PHILIPPINES JOSEPHINE ESTRADA FOR COKE, 1962

JOSEPHINE ESTRADA FOR COKE, 1962

JOSEPHINE ESTRADA AS A LUX LADY, 1967

JOSEPHINE ESTRADA, FOR MOISTURELLE, 1975

JOSEPHINE ESTRADA, FOR NATIONAL ZIPPER, 1970

DATA SOURCE:

Miss News by Robert Maceda, http://www.missnews.com.br/historia/josephine-estrada-miss-philippines-of-1962-dies-in-us-75