Wednesday, October 18, 2017

133. Why Don’t You Shop Around With a Friend? 680 HOME APPLIANCES INC.

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In the late 70s and 80s, 680 HOME APPLIANCES INC. built a reputation as the go-to place for affordable domestic appliances and electr...
11 comments:
Saturday, October 14, 2017

132. Is That Who I Think She Is? CHERIE GIL for CITROBELLE, 1979

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CITROBELLE is a brand name of a skin cleanser produced by Oro Laboratories in the early 1970s. It was used to clean facial skin that...
2 comments:
Monday, October 9, 2017

131. Brand Icons: SUSTAGEN’S SUSY AND GENO, 1985

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The adorable duo that drove Filipino kids to pester their mothers to buy cans and cans of Sustagen came to life in 1985. SUSY AND GENO ...
4 comments:
Tuesday, October 3, 2017

130. Brand Stories: RADIOWEALTH, INC. (1930)

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RADIOWEALTH APPLIANCE AND ELECTRONIC, FOUNDED IN 1930 Since its foundation in 1930, RADIOWEALTH has been making appliances with an ...
16 comments:
Wednesday, September 27, 2017

129. KATIALIS AND BALATKINIS: A Tale of Two Ointments and the Brothers that Created Them.

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KATIALIS, formulated by Dr. Lorenzo Reyes, B&W print ad, 1946. The most successful local skin ointment in history was formulated ...
4 comments:
Wednesday, September 20, 2017

128. 1984 Creative Guild’s Radio Ad of the Year: GILLETTE’s RUBIE BLADE, “Harana” RC 30s.

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The Creative Guild’s very frst radio ad of the year drew inspiration from the popular slice-of-life format, but further injected situ...
7 comments:
Sunday, September 10, 2017

127. Brand Names That Became Everyday Pinoy Words #4: CUTEX

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CUTEX AD, Detail from a ca. 1960 ad. In the nail-painting craze of the 60s, the word CUTEX became a generic term for nail polis...
6 comments: