271. Going Anti-Viral: DISINFECTANTS AND ALCOHOL PRODUCTS 1959-1989

In these current time when the world is besieged with the covid-19 virus, alcohols and disinfectants are the products of the moment, simply based on how fast they were snapped up when the infection reached the Philippines. Before the pandemic, disinfectants, bleach, germicides and alcohol were not exactly on top of a shopper’s list, as these products were often relegated in the comfort rooms and first aid cabinets of most Filipino homes. 

FAMILY RUBBING ALCOHOL, by PAGODA PHILIPPINES

Time was when these products were seldom advertised, and the few ads that we know about them were more light than serious (“’di lang pampamilya, pang-isports pa!”). Now, alcohol and disinfectants are much in demand again, with a more serious role—as first line of defense against the dreaded corona virus which has put the world in the throes of fear and panic. 

Let us look back at some of the brand advertising of these products that we used in our war against germs,  bacteria and viruses, when the world was younger—from 30 to 50 years ago. 

SANI-CHLOR, chlorine-based bleach, 1959

LYSOL, ALL-AROUND DISINFECTANT LIQUID, 1964

PUREX BLEACH, 1980

WATCH FAMILY RUBBING ALCHOL TVS

STARRING REFEREE CARLOS PADILLA JR. HERE:

uploaded by Jackie Arjona

CASINO RUBBING ALCOHOL, 1989

WATCH THIS 1992 GREEN CROSS ALCOHOL AD 

uploaded by opmtracker

VIDEO SOURCES:

FAMILY RUBBING ALCOHOL: Old Philippine TV Ad, uploaded by opmtracker, on April 15, 2007,https://www.youtube.com/watch?v=iQuTPEYg2ow

GREEN CROSS ALCOHOL AD IN MAY 1992, uploaded by Jackie Arjona on April 22, 2010, aired on MBS-48.https://www.youtube.com/watch?v=CZdg-S_s6a