Monday, December 23, 2019

258. What’s For Noche Buena? PUREFOOD Christmas Ads ,1961-1979

PUREFOODS CHRISTMAS AD, 1965

PUREFOODS has a long history of bringing to the Filipino table, the finest food products especially for the Christmas season. 

THE STAR OF THE NOCHE BUENA FEAST, ca. 2013.
Though it is associated with meat products today, it also marketed brands in its early years like Hunt’s (pork & beans, tomato sauce)  and French’s (bottled mustard) and sold pickles, jams, and even soups under the PUREFOODS  name.
 
PUREFOODS GIFT BOX, 1961

But long before its Fiesta Ham became popular nationwide as the “Star of the Noche Buena”, PUREFOODS products have been pushed in its advertising as the perfect food ideas for the holiday season, as these vintage Christmas ads show.
 
PUREFOODS FIESTA HAM, 1979

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